Things to know about this new Media, before you plan and calculate your social media quotient for your social media marketing campaign?
Social Media:What You need to know?
Social Media Marketing is connecting with the consumer at every level possible through online channels across multiple platforms. The idea is to use the power of this tool to capture “More than just Metrics” and to Humanize Your Brand. Every aspect of Social Media Marketing is clearly measurable and can be customized to suit organizational goals and requirements. It gives us the power of customer insights coupled with latest in technology and media tools for in-depth analysis and market research.
What you need to know about social media quotient and social media marketing before you implement it for your brand, product or services?
Firstly you need to ask whether this medium is for your Brand and if yes, how much of demographics and market penetration it can help you achieve.
Then, you need to focus on the following:
How important is it for my brand? – Measuring the ROI for Brand metrics
If I need to focus on my goals, what are my priorities and how are they ranked?
Measuring Brand
Next, what you need to verify are:
The organization or agency to whom I am planning to handover my brand conversations:
How savvy are they really and are they practicing what they preach for their own brand?
Are they present on multiple channels like on a Social Media Facebook page, Social Media Facebook Product Group, Social Media Twitter conversation prism, Social Media blogging service, social bookmarking tools like reditt, etc. and if yes, what is their level of conversation and quality of interaction. Ask them to present their own brief statistics in front of you for the above.
What are the statistical tools they are using? You don’t need to know what they track as every SMM campaign is customized to suit your requirements and goals, but you need to know the power of the tool they have invested in.
Your Social Media Agency
Once you have an idea for the above, plan to connect at a higher level with your agency:
Join in their conversations across their Blog, Micro-blog, Social networking site, Forum, etc.
Ask them to give you a step by step process on “How to plan, design, implement, monitor and improvise” on the social media campaigns?
What is the core as for integrating the current creatives, PR, traditional methods used already, IP’s of the organization with the new media campaigns?
What channels, medium and process will suit your style the best?
“Service to others is the rent you pay for your room here on earth ’’ – MUHAMMAD ALI. So much has been written, read and said about the most hypnotic legend of all times….. THE ONE THE ONLY – MUHAMMAD ALI, born January 17, 1942. I have been just one among the billions of admirers…
I signed up for Google’s Power searching lessons class as soon as i came to know about it. When Google offers to teach you about methods to improve and refine your searches,its like taking driving lessons from Michael Schumacher. And teach well, they did. They did it so well that i got a 100% on their assessments. Now i am not saying that i can find results for whatever you throw at me,i am implying that these lessons have helped me to uncover a lot of tools that Google has integrated into its search engine that we normally ignore. But these tools can help to shave off a considerable amount of time on your searches and most importantly, reduce your efforts. You can go through the complete courses here, but in case you just want the gist of the matter,i am going to summarize some tricks that might help you become a better searcher.
Social Media Marketing, Monitoring & Measuring: Turbo Powering Brand You in real-time Great, so the world is now way past the “Social Media cannot be measured stage” as brands have begun evaluating the ROI for not only their Customer engagement, brand loyalty but have begun crunching sales numbers for their products, services and are gearing…
The annual iteration of the Consumer Electronics Show is now on at Las Vegas. This yearly exposition which is not open to the public, see’s the announcement of several amazing and cutting edge products from big brands in the fields of mobiles, tv’s, photography and gaming manufacturers among others.
Facebook has announced a search tool for its site called as “Graph Search”. This feature is still in beta and you need to sign up and wait before you get to use it. But its features can be seen in a short video that demonstrates its capabilities and Mark Zuckerberg and other employees of Facebook explain a bit about it too.
While page admins of Facebook on iOS had an app to manage pages from their mobile devices long back, users on Android are just getting a taste of it now.
“Service to others is the rent you pay for your room here on earth ’’ – MUHAMMAD ALI. So much has been written, read and said about the most hypnotic legend of all times….. THE ONE THE ONLY – MUHAMMAD ALI, born January 17, 1942. I have been just one among the billions of admirers…
I signed up for Google’s Power searching lessons class as soon as i came to know about it. When Google offers to teach you about methods to improve and refine your searches,its like taking driving lessons from Michael Schumacher. And teach well, they did. They did it so well that i got a 100% on their assessments. Now i am not saying that i can find results for whatever you throw at me,i am implying that these lessons have helped me to uncover a lot of tools that Google has integrated into its search engine that we normally ignore. But these tools can help to shave off a considerable amount of time on your searches and most importantly, reduce your efforts. You can go through the complete courses here, but in case you just want the gist of the matter,i am going to summarize some tricks that might help you become a better searcher.
Social Media Marketing, Monitoring & Measuring: Turbo Powering Brand You in real-time Great, so the world is now way past the “Social Media cannot be measured stage” as brands have begun evaluating the ROI for not only their Customer engagement, brand loyalty but have begun crunching sales numbers for their products, services and are gearing…
The annual iteration of the Consumer Electronics Show is now on at Las Vegas. This yearly exposition which is not open to the public, see’s the announcement of several amazing and cutting edge products from big brands in the fields of mobiles, tv’s, photography and gaming manufacturers among others.
Facebook has announced a search tool for its site called as “Graph Search”. This feature is still in beta and you need to sign up and wait before you get to use it. But its features can be seen in a short video that demonstrates its capabilities and Mark Zuckerberg and other employees of Facebook explain a bit about it too.
While page admins of Facebook on iOS had an app to manage pages from their mobile devices long back, users on Android are just getting a taste of it now.
“Service to others is the rent you pay for your room here on earth ’’ – MUHAMMAD ALI. So much has been written, read and said about the most hypnotic legend of all times….. THE ONE THE ONLY – MUHAMMAD ALI, born January 17, 1942. I have been just one among the billions of admirers…
I signed up for Google’s Power searching lessons class as soon as i came to know about it. When Google offers to teach you about methods to improve and refine your searches,its like taking driving lessons from Michael Schumacher. And teach well, they did. They did it so well that i got a 100% on their assessments. Now i am not saying that i can find results for whatever you throw at me,i am implying that these lessons have helped me to uncover a lot of tools that Google has integrated into its search engine that we normally ignore. But these tools can help to shave off a considerable amount of time on your searches and most importantly, reduce your efforts. You can go through the complete courses here, but in case you just want the gist of the matter,i am going to summarize some tricks that might help you become a better searcher.
Social Media Marketing, Monitoring & Measuring: Turbo Powering Brand You in real-time Great, so the world is now way past the “Social Media cannot be measured stage” as brands have begun evaluating the ROI for not only their Customer engagement, brand loyalty but have begun crunching sales numbers for their products, services and are gearing…
The annual iteration of the Consumer Electronics Show is now on at Las Vegas. This yearly exposition which is not open to the public, see’s the announcement of several amazing and cutting edge products from big brands in the fields of mobiles, tv’s, photography and gaming manufacturers among others.
Facebook has announced a search tool for its site called as “Graph Search”. This feature is still in beta and you need to sign up and wait before you get to use it. But its features can be seen in a short video that demonstrates its capabilities and Mark Zuckerberg and other employees of Facebook explain a bit about it too.
While page admins of Facebook on iOS had an app to manage pages from their mobile devices long back, users on Android are just getting a taste of it now.
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