Archive for the ‘Reading’ Category

Advertising & Marketing: Impacting with the Social & Digital age

The nature of consumer engagement today is radically changing. Focus on specific program initiatives, pre-defined goal oriented plans and working across media to customize and get integrated reusable and utility based digital and traditional content for the end user (Customers, Audience, Stakeholders etc) is the core today. Advertising and marketing have grown and matured over […]

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