Social Media Quotient – MarketingSMQ Week updates Measuring Online Marketing
As part of the #marketingsmq week, lot was shared from the Marketing & Social Media Team at Techdivine Creative Services on our Facebook Page (Our Facebook Group updates to follow soon)
Here is a list of Guidelines, Ideas, Techniques, Tools & More for You to assist you in making sure your creative online Marketing practices & methods using new age media is positively adding value for Your brand & at the same time ensuring that with so much of clutter, conversations online, there is control over your brand and its products mentions too.
Marketing SMQ
Simple & resourceful Ideas, tools, resources, links, guidelines to make Marketing online a more controlled powerhouse tool for Your Brand & Products using SEO, Social Media, Brand Monitoring across platforms:
- Power your Blog with WordPress & or Blogger for a better integration of Online tools for making it easier for readers to connect with You!
- Twitter power is generated by 10% of total Twitter Users
- Facebook’s most powerful responses are noted when Links are integrated with Pictures
- Linkedin is a powerhouse for Corporate Connect when used with minimal Online tools integrated to your profile
- Search engine rankings & SEO takes into account not only Originality of Web Urls but also quality of content in terms of Text, Images their “alt text” tags.
- Using appropriate tags and categories for Your Blog Posts is the best way to give readers an easy access to their choice of topics for reading.
- foursquare is a massive location based connect tool used not only by marketers but also by Brands to stay connected through location tagging in real terms.
- SEO is more than just the right urls but is also about creating the right content in relation to the head & url names
- Online marketing is not about pushing your products to users, but informing them, educating them & adding valuable information to their daily routine
- Marketing online is very different from Brand Positioning which involves massive understanding of how a consumer behaves Online. Customer Insights is the core.
- Social Media Marketing is Measurable by all means. For Queries feel free to write to us: socialmedia@techdivine.com
- Reach out to the consumers problems online on-time. An irate customer is the best brand ambassador if connected & attended to on-time.
- Customer Views, polls, opinions and responses are powerful ways of growing your Social Media Quotient Online.
- Use Multiple online platforms to connect with users. Dont restrict to just one or two and at the same time dont overdo.
- Respect your fans / members and followers opinions online and converse with them real time.
- Make sure your Online SEO, Your Social Media Manager, Brand Consultant and Sales people have different profiles and that not all of them are participating in your SMM efforts. Brand consultation, Product Marketing & Sales are extremely different needs of an organization. Remember, place your professional online to manage your Social Media Profile who loves people and brands and not numbers. They need to be customized & industry based, well planned & tested.
- Online marketing should aim at integrating both Online & offline media for Your Brands. This will add value in terms of brand-connect, customer trust & loyalty, Higher Retention, Quicker feedback, better response time, cost reductions, & definitely better revenues.
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You can also write to us at: socialmedia@techdivine.com
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Social Media Team
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